• News
  • 26
  • Bookmark

The Mystery of Doja Cat’s Unimpeachable TikTok Reign

Now, with the flood of brand partnerships and influencer mansions on TikTok, it can feel like everyone has a ring light and a surgically enhanced ass. Lots has changed since Haley Sharpe first joined the platform over a year and a half ago. Instead of surfacing new, unexpected sounds, users are more concerned with guaranteeing their own “hype” by reaching for what’s already popular to generate trends. And chief among what’s popular right now is Doja Cat…


Help us find the best hip-hop content on the internet

Newsletter

Receive the best hip-hop stories in your inbox every Tuesday

About

1VIBE surfaces the best new hip-hop content, every day. It's a place for music enthusiasts to discover and share the latest stories in the industry. The internet generates more content than one could ever hope to absorb; we're here to help narrow it down and feed your curiosity.