Lil Uzi Vert has quickly become one of the most important rappers of the last decade, not just a product of a transitional moment in hip-hop but a defining star of it. In 2015, the then-20-year-old North Philadelphia rapper signed with Generation Now, the label owned by the legendary mixtape hosts Don Cannon and DJ Drama and partnered with Atlantic Records. The following year, he broke out with his debut tape for them, Luv Is Rage. Uzi’s tracks alternated between heartfelt love songs and stadium-ready anthems, mixing the blunt lyricism of Chicago drill, the hypnotic street melodies of Atlanta, and the high-energy freestyle spirit of his hometown. The tape became one of the first landmarks for a diverse, exciting rap scene that was emerging on SoundCloud…
As an artist manager and A&R, I’d be lying if I wrote the music industry isn’t deeply concerned about its future. But while the current circumstances of COVID-19 have made things difficult…
The phrase “genre-bending” gets thrown around a lot these days, but it’s never been used more appropriately than to describe the music of 22-year-old rapper Kenny Mason. Just look at his recent…
America took a long time to give hip-hop its props. First, they said we weren’t making real music, and that spinning on the ground wasn’t really dancing. They tried to wipe out our graffiti.…
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